Blog - Page 13 of 24

Writing for The Web? Here’s How to Make It Sell

Ads are everywhere now.

Billboards. TV. Mailboxes. Unknown callers on your cell phone (always at dinner). Some are entertaining. A few of them persuade. And none of them are wanted.

People do what they can to ignore them. There are thousands of other ways for them to occupy their attention if your message doesn’t hit all the right buttons.

The pressure is even higher on the web.

But it’s still possible to write convincing copy online, if you keep the following considerations in mind…

How to Find the Best Info Product Niches

Corey Pemberton

Just a short one tonight, folks.

A short one… but a valuable one.

It doesn’t matter if you’re fresh out of things to sell or if you’ve never created a product in your life.

You know valuable things. Things you can package up and sell to people looking for solutions (at next to no cost to you).

If haven’t considered creating an information product before, this video by Eben Pagan will open your eyes.

3 Signs Your Ads Remind People of Cheesy Batman Movies

Corey Pemberton

My girlfriend and I made dinner together last night.

After we finished making some awesome chicken jalapeño poppers (I accidentally rubbed my face after I cut up the peppers…NOT fun), we sat down to enjoy our meal in front of the TV.

The movie Batman & Robin (the one from 1997) was on.

Arnold Schwarzenegger as Mr. Freeze in Batman & Robin. Are your ads coming off as cheesy as this?

I hadn’t seen it in years, but it only took a few seconds for me to remember why I like the Christopher Nolan reboot one million times better.

Everything in that version was just… cheesy.

Whiners + Dog Days of Summer = Better Marketing

Corey Pemberton

I knew it would happen sooner or later.

Those trademark 100-degree days have arrived in Texas. Shame, really. It had been a mild summer up until this point.

Now’s the time to hunker down next to the nearest air conditioner or body of water for the next 2-3 months.

It’s not so bad, really.

My days don’t change all that much…

Are You Trying to Do Too Much With Your Ads?

Corey Pemberton

The way I see it, your prospective customers fall into one of three groups.

And, although the nature of the relationships is different, those prospective customers match up remarkably well with different types of people you could potentially date.

A brief, highly-stereotypical overview of different categories potential dating partners (and their prospect counterparts) should shed some light…